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| Here's a taste of
articles from recent issues: |
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| Retention: 4 ways to keep customers from defecting |
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| New strategy for rating leads that
produce more revenue |
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| What makes customers
loyal? 8-point strategy that works |
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| How to keep competitors from
stealing your fickle customers |
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| A proven way to find out if
the Web will work for you |
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| A 10-point test to see
how you really rate against others |
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| Are you ready for
your competitor's next surprise? |
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| How to defend yourself against
low-price predators |
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| Four ways to
turn casual buyers into loyal customers |
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| Pricing in the 'sweet spot' where the profits are fattest |
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| Follow the leader
isn't a growth strategy for all |
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| How to
avoid backlash when changing prices |
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| Why spending big bucks on retention
can be worth it |
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| Don't get
blindsided by unseen competition |
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| Get a
bigger payoff from relationship marketing |
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| How we became a supplier
customers can't do without |
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| Adding value the low-cost, high-profit way |
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| Turning customer complaints into
gold: Big repeat orders |
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| Developing
new products: A unique strategy that works |
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| Check it out... |
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